Packaging & Promotional Design
Structured. Specific. Delivered remotely.
Dealvibez provides packaging and promotional design as a focused personal service — not a production line. Each brief is handled by a single specialist who stays with the project from initial scope through final file delivery.
Service areas
What the work actually covers
Retail Packaging Design
Structural dielines, surface artwork, and print specifications for retail-ready packaging. Work includes box formats, sleeve packaging, and blister card layouts — all provided as print-ready files with bleed and crop marks.
Label & Product Identity
Label design for product ranges where consistency across SKUs matters. Covers typography, colour coding, regulatory text placement, and barcode integration. Supplied in formats compatible with common Australian label printers.
Promotional Print Materials
Point-of-sale displays, promotional flyers, catalogues, and event collateral. Each piece is designed to a specific brief — not adapted from a template — with attention to print production constraints and material specifications.
Brand System for Packaging
For clients launching a new product line, this covers the visual language that holds packaging together across variants — colour palette, typeface selection, iconography, and usage rules documented in a concise brand guide.
Design Review & Audit
Existing packaging reviewed against print production standards, shelf readability, and brand coherence. Delivered as a written report with annotated visuals — useful before a reprint run or ahead of a retail pitch.
File Preparation & Pre-press
Artwork prepared to printer specifications — correct colour profiles, font embedding, resolution checks, and preflight. Covers PDF/X-4 and PDF/X-1a output, CMYK conversion, and spot colour mapping for Pantone references.
How a project moves from brief to delivery
Most packaging projects stall because the brief is vague or the review process is unstructured. The approach here is to define scope precisely before any design work begins, then move through fixed review rounds rather than open-ended revision cycles.
Each project starts with a written brief document — not a phone call. This creates a shared reference point that prevents scope creep and gives both sides a clear record of what was agreed. Revision rounds are limited and scheduled, which keeps timelines realistic.
01
Brief & Scope
A structured intake form captures format, print method, quantity, deadlines, and reference materials. The scope document is agreed in writing before any design begins.
02
Concept Direction
One or two concept directions are presented — not a wide range of options. Each direction is explained with rationale tied to the brief, making feedback more specific and useful.
03
Structured Review
Two scheduled review rounds are included in the standard engagement. Feedback is consolidated in writing. Changes outside scope are quoted separately before work proceeds.
04
File Delivery
Final files are delivered in agreed formats with a handover document covering colour profiles, font licences, and printer-specific notes. Source files are retained for 12 months.
Print-ready file deliveryWhat clients typically ask about before starting
A few questions come up in most initial conversations. The answers below reflect how engagements actually work rather than how they are ideally described.
- Turnaround for a standard label project is 8–12 business days from approved brief to final files
- All work is delivered remotely — physical meetings are not part of the standard process
- Print management is not included, but printer liaison and file checking is available as an add-on
- Clients retain full ownership of final artwork; source files are licensed separately if required
- Rush timelines are possible for an additional fee, subject to current schedule availability
Working remotely with local knowledge
Based in Mosman since 2014, Dealvibez has spent years working with Australian retailers, distributors, and brand owners. That context matters when print specs, retailer compliance requirements, or local market conventions come into the brief.
- Familiarity with major Australian retailer packaging requirements including Woolworths and Coles supplier standards
- Knowledge of local print trade suppliers and their preferred file formats
- Experience with Australian Consumer Law labelling requirements for food and consumer goods
- Time zone alignment with clients across NSW, VIC, QLD, and WA without schedule friction
Remote delivery, local knowledge